Project Overview
Excelsior Marketing & Promotions, a fast-growing telecom service provider in VA, MD, and DC, partnered with Genifem to amplify its brand presence and community outreach. Known for delivering affordable wireless and home internet solutions, Excelsior needed a marketing strategy that matched its mission: empowering underserved communities through connectivity, education, and employment.
Genifem crafted a localized, human-centered campaign strategy focused on digital storytelling, social media engagement, and performance marketing. We highlighted Excelsior’s impact through authentic content, community testimonials, and targeted outreach—positioning them as more than a telecom provider, but a trusted community partner.
Project Name
Client Spotlight: Excelsior Marketing & Promotions
Client
Axiom
Our Role
Localized Campaign & Community Outreach

